KJo chooses UTV over Yash Raj Films!

Karan Johar has broken Dharma Productions' decades long tradition of distributing their films through Yash Raj Films.

In a shocking development, Karan has sold the rights of his next two films Wake Up Sid and Rensil D'Silva's untitled film to UTV for a whopping Rs60 crores.

Even the distribution rights for the film being directed by Karan, My Name Is Khan, is up for grabs.

KJo has explained his tie-up with the phenomenally successful UTV as a natural result of his relationship with UTV honcho Ronnie Screwvala.

He says, “Our priorities are similar. First cinema, then the business of cinema. We both understand that it's finally about business. UTV has made niche cinema into a mainstream event. Their sense of publicity and marketing is amazing.”

Dharma Productions which, until now, has often worked as a family concern, has off late started to take a more corporate approach to the business of filmmaking.

Karan says, “We've gone more by emotion than practicality. Maybe we need to get more business-like in our dealings. I feel a certain warmth towards Ronnie which, compounded with his business sense, will help us grow.”

Looks like recession is making everyone take a good hard look at the business of creating movies.